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Wiha Tools to Launch Collaboration with Benchmade®

MONTICELLO, MN – 1/17/2021  Wiha Tools continues to expand its collection of pro-quality product collaborations by partnering with Benchmade® to create the Limited Edition 47 Piece Master Knife Maker Set.   Wiha is excited to announce that this product features the Benchmade® Mini Crooked River Knife in collaboration with Wiha Tools. This knife is a modern […]

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Events Press Release Team Telecommunications Tools

Wiha Tools USA Appoints Jay Lusignan as Director of Marketing

MONTICELLO, MN – 11/11/2021  Wiha Tools announced today the hiring of Jay Lusignan as Director of Marketing.  Lusignan brings 20 years of experience in marketing and joins Wiha from Quality Bicycle Products. He is responsible for leading the product marketing & communications, digital marketing, e-commerce and product development teams for Wiha’s North, Central and South American […]

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Willi Hahn Corporation USA Announces Launch of Commercial Campaign For 11inOne SoftFinish Multi-Driver

Press Release | Wiha Tools USA                                        MONTICELLO, MN – 5/3/2021 Willi Hahn Corporation USA dba Wiha Tools has unveiled their first national television advertising commercial campaign featuring the SoftFinish 11inOne Multi-Driver, “The Trusted Companion”. The Trusted Companion campaign runs May 3rd through June 5th, 2021 on the History Network, Motor Trend Network, DIY Network, and […]

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Willi Hahn Corporation USA Launches the Terminator Blue™ Impact Bit Program at Lowe’s

Press Release | Wiha Tools USA                                        MONTICELLO, MN – April 6, 2021 Willi Hahn Corporation USA, a leading manufacturer of high-quality professional-grade hand tools and accessories, is proud to announce the launch of the Wiha Terminator Blue™ Impact Bit program at Lowe’s as a nationwide home center exclusive. Designed and engineered in Germany, Wiha Terminator […]

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Press Release Tools Trades Wiha Tools News

Wiha Tools Partnering with SixSpeed and Signify Studios For Product Line Launch

Wiha Tools is excited to join forces with two outstanding creative agencies to ensure the success of the launch of a new range of hand tools including the 11inOne Multi-Driver, 6inOne Multi-Driver, and Conduit Reamer. Wiha partnered with SixSpeed and Signify Studios to communicate the quality and value that the Trusted Companion Multi-Driver Line delivers. […]

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Wiha Tools Launch of Made in USA Trusted Companion Product Line

MONTICELLO, MN – December 14th, 2020    Wiha Tools continues to expand its collection of top-quality hand tools. Introducing the launch of three new products: the Wiha SoftFinish 11inOne Multi-Driver, SoftFinish 6inOne Multi-Driver, and the SoftFinish Conduit Reamer. Wiha is excited to announce that this product line is engineered in the Black Forest Germany and manufactured […]