International Hardware fair in Cologne Germany Recap

The Wiha Tools sales team traveled to the Black Forest in Germany to visit Wiha’s headquarters in Schonach im Schwarzwald and prepare for their visit to the EISENWARENMESSE  – the International Hardware Fair Cologne.

Wiha International: Wiha Factory Tours

The team at Atlas Machinery and @Toolaholic visited the factories in Germany and were quite impressed. If you follow either of them on instagram their story feeds were full of videos from the tour. Toolaholic was impressed with the quantity, efficiency, and precision involved in each step of the manufacturing process.

The Wiha Tools Sales team  took some time out to experience Germany

The Wiha booth was full of people experiencing the latest and greatest from Wiha including the speedE®

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Brand new launch from @wihatoolsca @wihaofficial @wihausa, the SPEED E screwdriver. – This is the worlds first lithium ion powered driver that does not exceed the handle dimensions of a standard screwdriver. The forward/backward control is a rotating collar, which my thumb is resting on. Just a little twist and it will drive. – Wiha describes this as the perfect mix between a power tool and a hand tool. Electricians, installers, final trimout, mechanics, technicians (hvac, refrig, plumbing) etc. – Internally, it uses a common 18500 lithium cell, which is readily available. Depending on the type of screw and the desired tension, you can expect around 800 screws to be driven. – The charger is USB powered or uses an included adapter. There will be 3 sets offered, entry-mid-full. The differences will be what bit sets and torque adapters will be included. – Video to come – #wiha #wihatools #batteryscrewdriver #speede #electrician #hvac #plumbing #construction #installer #contractor #madeingermany

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There was a sneak peek at new Ratcheting Wrenches


There were multiple posts, photos and videos from the show.  This is just a brief recap and we will be posting more this week. We are excited to get our hands on the speedE® and ratcheting wrenches in North America.  Pricing and availability to be announced later.

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Wiha Tools announces the addition of The Rouzer Group


Willi Hahn Corporation USA dba Wiha Tools announces the addition of The Rouzer Group to our manufacturing representative network. As of March 1, 2018, The Rouzer Group will be responsible for Minnesota, North Dakota and South Dakota in the Industrial and STAFDA Distribution channels. They will also represent Wiha Tools in Minnesota, North Dakota, South Dakota and Wisconsin for the Electrical Distribution channel.

28 sales people represent The Rouzer Group who are divided into; channel sales staff, inside sales staff, divisional sales management, merchandising specialists and blueprint specification specialists. These individuals will help facilitate Wiha Tools expansion into new market segments in each of their respective territories.

The Rouzer group is currently owned by 3rd and 4th generation partners: Larry Benner, Tony Blinkhorn and Pete Deeg. They are dedicated in representing only market leading manufactures. “The Rouzer Group is very knowledgeable, hardworking and a dedicated company, it will be a pleasure to get to know and work closely with them.” Says, Bob Ash, Director of Sales for Wiha Tools.

The addition of Wiha Tools gives The Rouzer Group the opportunity to provide our distributors with one of the largest selection of premium hand tools for the industrial and electrical professional. “Given Wiha’s commitment to the industry, solid reputation and best in class product, I am confident we will make an immediate impact across our channels of distribution.” Said, Larry Benner, one of the co-owners of The Rouzer Group.